1. Canadians will soon get access to opt-out tool for web behavioural advertising - TORONTO - Canadians who get creeped out by web ads that seem to know a little too much about their personal habits should have access in the coming months to an opt-out tool that will help fight the effect of so-called behavioural advertising.
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2. Facebook Ads, Google Ads, GM And Advertising That Doesn't Work - Facebook Ads are not working for GM (General Motors). So what. Those advertisements must be working for someone, somewhere or the internet juggernaut would not be on track for the much talked about Facebook IPO. Here?s the reality: Internet advertising, or any advertising, is a numbers game just like playing in a casino. If you play long enough, or at certain games, you?ll get a return on ...
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3. Canadians to get access to opt-out tool for web behavioural advertising - Canadians who get creeped out by web ads that seem to know a little too much about their personal habits will soon have access to an opt-out tool that will help fight the effect of so-called behavioural advertising.
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4. Canadians to get opt-out tool for history-tracking web ads - Canadians who get creeped out by web ads that seem to know a little too much about their personal habits should have access in the coming months to an opt-out tool that will help fight the effect of so-called behavioural advertising.
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5. Canadians will soon get opt-out tool for invasive online advertising - I-A-B Canada looks give internet users protection against ads specified to their online habits.
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6. 'Behavioural web ad' opt-out tool coming to Canada - Canadians who get creeped out by web ads that seem to know a little too much about their personal habits should have access in the coming months to an opt-out tool that will help fight the effect of so-called behavioural advertising.
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7. Canadians to get opt-out tool for web behavioural advertising - IAB Canada in negotiations with Digital Advertising Alliance in U.S. to adopt its self-regulating program
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8. Yahoo launches big data analytics tool for online advertisers - Yahoo today launched a new tool for online advertisers designed to take advantage of the company's extensive experience with big data analytics. The tool, called Genome, is designed to help companies deliver more targeted online advertising and marketing campaigns.
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9. The AdweekMedia Plan of the Year - Branded entertainment Webisodes have been popping up on the Internet lately almost as frequently as those infuriating “your mailbox is full” e-mail messages.
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10. Canadians will soon get opt-out tool for certain online ads - IAB Canada looks to give internet users protection against ads specified to their online habits.
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