1. NAVTEQ Launches Real-Time Traffic Service in India - DELHI , Jan. 9, 2012 /PRNewswire/ -- NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based services and mobile advertising around the world, today launched ...
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2. Print vs. online debate continues - Well over a decade into online distribution, readers and the publishing industry alike continue to debate the wisdom of newspapers giving away their content for free. And while I know I’ll always hear many more negatives than positives, devotees of the print edition often contact me to voice their displeasure at what they view as the disconnect between the platforms.
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3. Internet now active with 2.1 billion users - The year 2011 saw a jump in Internet users to 2.1 billion, now averaging 30 percent of all people around the world, according to stats revealed by traffic site Pingdom.
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4. 3 Principles For Successful Online Ad Campaigns - I’d like to share 3 principles for online advertising that I frequently see marketers (especially new marketers) get wrong. Let’s jump right in: It is imp ortant to create and test ads that are as different as possible from one another .
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5. The Future of TV - "The joke to me is you've got TV buyers still buying linear TV ratings when there are a lot of people that aren't watching linear TV," says Hanlon. What's more, it remains unclear who will be the dominant players in the battle for TV's future.
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6. Inuvo and Vertro Announce Update on Merger - Inuvo®, Inc. , an online marketing technology and services company and Vertro, Inc. , an online advertising and search company and the owner of the A
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8. How to build a profitable blog: getting down to business - In the 10th part of her series on how to build a blog, Andrea Wren looks at generating money with advertising Right. On to business. How do I start turning my new blog Butterflyist.com into something that earns a profit? What I really want from my site is that it becomes my key income. As I said at the outset, I don't want to have to rely on freelancing any more. Glen Allsopp, my blogging mentor ...
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9. Adjusting to PPC Trends in 2012 - Historically paid search has been about traffic, conversions, and leads. However, in 2012 this medium will begin to shift to include social media and mobile ppc tactics as well. Paid search and social media will continue to work together to reach new customers and increase branding. Social PPC will take off to reach a specific (targeted) user. With local search as the current buzz in SEO, mobile ...
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10. Google Chrome Market Share Drops For First Time In Two Years - Google's move to demote the Chrome website in search rankings in January led to a decline in browser market share, according to new data from Net Applications. Google's Chrome web browser dropped from 19.11% in December to 18.94% in January, the firm found. Meanwhile, among the other browsers, only Internet Explorer saw significant gains during the month, going from 51.87% in December to 52.96 ...
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