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1. Instant Ads Set the Pace on the Web (New York Times) - Companies like Google, Yahoo and Microsoft let advertisers buy ads in the milliseconds between the time someone enters a site’s Web address and the moment the page appears.

2. YouTube Deploys Ads on Mobile Site (Mashable) - YouTube will now display banner ads on the mobile version of its website. Google made the announcement in a blog post today, enticing would-be advertisers to sign up by saying that users of its mobile video website are tech-savvy early adopters with cash to spend — the ideal ad demographic. Google’s all about the mobile ads nowadays; it acquired mobile ad network AdMob for $750 million last ...

3. More 3-D Ads Coming to a Theater Near You (Mediaweek) - More 3-D cinema ads are just around the corner. Nearly 14,000 movie theaters operated by the three largest theater chains are set to install digital projection systems from Digital Cinema Implementation Partners, a joint venture of AMC Entertainment, Cinemark Holdings and Regal Entertainment Group.

4. Expedia Media Solutions Grows Marketing Partnerships With Destinations Worldwide (redOrbit) - BELLEVUE, Wash., March 10 /PRNewswire-FirstCall/ -- Expedia® Media Solutions, the ad sales division of Expedia, Inc., continues to gain momentum as a key marketing partner for destination organizations around the globe, creating highly effective campaigns that have proven to increase tourism and hotel bookings for their partners' destinations.

5. MSN Video takes on BBC iPlayer with online TV service (Guardian Unlimited) - Free web TV service offers 1,000 hours of shows licensed from BBC Worldwide and production companies See the MSN Video Player Microsoft's MSN Video is to launch a free catch-up TV service in the UK on Thursday to try to compete with the BBC's iPlayer – but including 30-second adverts before, during and after each programme. The iPlayer, which like the original BBC content has no ads, is one of ...

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6. Expedia Media Solutions Grows Marketing Partnerships With Destinations Worldwide (PR Newswire via Yahoo! Finance) - Expedia® Media Solutions, the ad sales division of Expedia, Inc., continues to gain momentum as a key marketing partner for destination organizations around the globe, creating highly effective campaigns that have proven to increase tourism and hotel bookings for their partners' destinations.

7. FTC May Put Kibosh on Google's AdMob Deal (E-Commerce Times) - Google's proposed $750 million acquisition of the mobile ad network AdMob may be subjected to a protracted period of regulatory scrutiny. The FTC reportedly is seeking sworn declarations from at least two of Google's competitors. Google announced its intent to buy AdMob in November 2009, in a stock deal that would make it the company's third-largest acquisition.

8. Lexus Launches Hybrid Marketing Campaign (Automotive Fleet) - TORRANCE, CA - For the first time, Lexus has launched a marketing campaign that showcases all four of the brand's hybrid vehicles currently in market: the RX 400h, GS 450h, LS 600h and HS 250h.

9. U.K. to Regulate Social Network Marketing (ClickZ) - Marketers and brands using social networks will soon find their activities regulated by the U.K.'s Advertising Standards Authority.

10. ImpreMedia and Top Rank Announce Innovative Multiplatform Marketing Campaign to Support March 13 Pacquiao vs. Clottey ... (Business Wire via Yahoo! Finance) - NEW YORK----ImpreMedia, the No. 1 Hispanic News and Information Company in the U.S. in Online and Print has partnered with Top Rank, Inc. to develop a dynamic multimedia program to deliver pay-per-view subscriptions to the World Boxing Organization welterweight showdown between Manny Pacquiao and Joshua Clottey.